Librarian as Program Administrator and Advocate

   The Librarian is the developer of many   library programs. We need to highlight the value of the Library and also promote the important role of the librarian as a member of the instructional staff.  We can present students at meetings (PTA, Board, Staff Dev) . We can conduct reading challenges. ( I use Accelerated Reading challenge)

   I also promote programs, services, and books in my monthly newsletter.  I actually do a twice a month brief newsletter and I also send occasional emails targeted to specific departments. I take photos to show case what is happening in the library and what the students are doing.  The other way I promote my library and programs is my monthly report to administration. 

   The other simple thing that we do is to make signs for programs to be up all around the school. And we use the morning / afternoon announcements to promote the library and its programs.

It's June! End of year!

     I'm getting ready for the end of school! It's been a long  and interesting year!  7th grade has been a challenge to say the least! I think having the centers was a good idea and I will prepare some  more for next year to have set up for when students visit.   As far as I know, I will not be having 7th grade classes but will be working more closely with the teachers doing student based projects!!  So excited about that!!

      Over the summer I will be checking out some ideas  to get the teachers prepared to collaborate with me when they are doing their projects. This is really the way to run a library and have the students really learn how to use the resources that they need to use.

      I will write more about this over the summer . But I am looking for ideas on how to get teachers to collaborate so please  join in the conversation  of your ideas and suggestions, and what you do if you are in a situation where you have a flexible schedule  for student teacher collaboration.

VoteLibraries.org

   Every Library is the first national  & political actions committee for libraries   has a new online presence called Vote Libraries.  On this site  is an online gallery  free to use for all public libraries.  There is artwork  and tools for voter outreach ,new high quality Art and design   that is free for all pubic libraries across the country.   Check and see all that they have and how you can use this tool to help you spread the word  to tell the community what your library is all about.

Writing your Newsletter

   There are certain key ideas to keep in mind when writing your library's newsletter.  First of all, determine your audience  whom you are writing to. If you can identify  who will be reading your newsletter then you will have adjust your tone and readability.

  Then write to that audience as if you were talking or in  conversation with them.  Keep the language ( words) so that it is understandable. Develop your writing style to be short and simple.  Yet don't talk down to your audience.

  Secondly , be consistent in your style. Do not have one article long and wordy and another brief and sparse.

  Think about composing a style sheet for your newsletter so that whomever is writing will know how to proceed. Actually have more than one person responsible is a good idea to spread the word ( and ideas ) around. This guide can be helpful to note font styles, sizes, and other consistent items in the Newsletter.

  When the newsletter is complete, have proof readers waiting to do their thing.  Having 3 others ( who are not the authors!) read and make corrections before publishing is a smart idea.  These persons will look for several items - grammar, spelling, punctuation and to see if all the sentences make sense. This can save the library and newsletter committee from possible embarrassing items in the Newsletter.

More on Newsletters!

    When  you have figured out the basics of your newsletter frequency and authors you need to decide on layout , design, and format.  What you want to do is make your newsletter tailored to your library. So you need to decide on design, graphics, and layout.  You want to design a unique newsletter that showcases your library. Another item to decide how many pages you newsletter will consist of.

   Front page of newsletter:: Article highlighting major activities or services of the library.   A listing of up coming adult, children, technology programs, events, and exhibits. You may also include a listing of new items, and new technologies.

  Second pages : Short book reviews written by staff , information about Friends groups,   book club news, discussion groups held at the library, ect.

   Newsletters can include clip art, photos of staff or programs, a listing of opening times,  patrons using different resources . Don't forget to obtain photo releases if using pictures of patrons - both adult and children).

  Even just a  two page newsletter can highlight the most important aspects of the library. It is also a great way to advertise  its programs and service. Keep in mind that the newsletter is intended to inform, inspire and grab the attention of patrons and future patrons,





 

Why Newsletters for Your Library?

   Why should a school or public library create a newsletter?  Newsletters at both the school and public library serve multiple purposes.

  Mainly they help advertise library services and programs.  For public libraries, newsletters can also post hours of operation and holidays dates  whey they are closed.     A newsletter is a way to promote library activities, new arrivals, and special  programs and exhibits. 

 Newsletters are a highly visible , low risk, low cost  , way to communicate with patrons who use the library. It is also a great way to grab the attention of the marginal user.

  The discussion about starting a newsletter are few. Will it be paper or online ? How frequently do you want your newsletter out? Should it be monthly, weekly, bi weekly? That depends largely on who is writing the newsletter, and the amount  of time that the person or group of persons have.

  Once the determination is made on frequency, then the discussion is to figure out format. What will you include?

   Promoting the libraries resources is just one thing to include.  These can be lists of new titles, or titles in a certain genre( think special sections like mystery, biography, cook book, science fiction, ect) Provide full title , author, and call number  so the patrons can use the newsletter to come to the library to get the desired item.

   Also newsletters can promote new devices ( nooks, kindles, ebooks)  which can be borrowed by the patrons.  Articles of new features to the library is a great way to introduce them to patrons ( Wireless, online card catalog, online databases)

  Discussion of library issues is also common in Newsletters,  Promoting library programs, and events is a great idea- advertise workshops, speakers, and exhibits to bring patrons into the library.

   All in all, the newsletter helps the community and beyond learn about the many opportunities and information  available at the library!

Wow Library- Interactive Library Webstie

  WowLibrary is a new tool that can be used by libraries ( Mostly public)   to encourage their readers.  This site  provides libraries  with a weekly email or rss feed  on the library's newest books.   This site showcases the latest arrivals and lets patrons scan through  titles to see what is new.

  Patrons and readers can sign in using their email to see if their library participates in this service.  Librarians who want to have this service can ask Friends  groups or other community groups to sponsor WowLibrary so that users can be in touch with  the latest at the library.  ( The fee depends on the number of patrons affiliated with the library.)

  This service makes the library more visible. The newsletter that is sent out weekly can be customized easily.  It can include links to reviews, previews, and the catalog. It also allows librarians to feature upcoming events and programs.

Check on WowLibrary to see samples of what the weekly email looks like.  The e-newsletter shows covers, descriptions , and ratings. Patrons can visit the newsletter and then link to place items on hold. There are about 20 top choices. The site also directs patrons to additional pages of new items.

  WowLibrary